This episode will be particularly interesting to DJs and electronic music label owners. As the former want to play exclusive unreleased material in their sets, and the latter – their releases to appear in radio shows, live sets and charts. And I just talked to a representative of a new online service serving both parties.
In this DJ-driven culture, promos have always been playing a crucial role. You will learn why, as well as how DJs get pre-released tunes and what labels do to get better exposure, in this conversation with Chris Gorsuch from Promo Hutt – a new promo subscription service.
Some of the topics we talked about with Chris:
• What Promo Hutt is.
• The culture of dubplates (or dubs).
• How to approach labels and producers about getting pre-release access to their music.
• Importance of networking for DJs.
• How to make yourself more attractive to labels and producers.
• What does promos distribution give record labels.
• Promotional strategy for new releases.
• Are press releases still relevant?
• Non-traditional marketing in electronic music.
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Track playing in the background: “Spacetime” by Fanu.
Show Notes:
- Promo Hutt (Official Website)
- Promo Hutt on Facebook
